Many meeting planners struggle with getting visibility and buy-in from leaders of their organizations. They often feel their role is misunderstood and undervalued. It’s time to change the paradigm! Effective
Technology and the changing face of the events industry have shifted the roles of planners and suppliers. Planners are strapped for time; meanwhile, suppliers experiencing increased sales goals face the challenge of being heard in an ever-increasing pool of marketing noise. In this interactive session attendees will work in teams to discover the most effective
Attracting the next generation member and conference participant has, and will continue to be, critical to organizational sustainability. In this program, you’ll discover illuminating insights about what society wants and expects today from your conference. You’ll also discover what drives people away from your events or association, and what compels them to keep coming back.