BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//POWER - ECPv5.14.2.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:POWER
X-ORIGINAL-URL:https://power.pcma.org
X-WR-CALDESC:Events for POWER
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20210314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20211107T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20220313T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20221106T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20230312T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20231105T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210513T143000
DTEND;TZID=America/New_York:20210513T154500
DTSTAMP:20260922T164535
CREATED:20210430T182433Z
LAST-MODIFIED:20210505T174315Z
UID:2368-1620916200-1620920700@power.pcma.org
SUMMARY:Expand Your Online Presence - A Virtual Program
DESCRIPTION:Date: May 13\, 2021\nTime: 2:30pm – 3:45pm \nRegister Now! \nEveryone has an online presence (whether you know it or not). What’s important is what that presence is saying about you\, your business\, and your career! In a digitally driven world\, Marketing and Social Media Expert and Speaker Jennifer Darling shares her tips for building a phenomenal professional image\, making the most of your digital footprint\, and standing out online using LinkedIn\, the “Google for business professionals.” \nAttendees will learn how to: \n\nStay in front of decision makers so they think of you first when they are ready to buy (or hire).\nPosition yourself as a trusted advisor and go-to expert in your industry.\nCreate an outstanding profile to command the attention of your stakeholders.\nIncrease your network of influential connections.\n\nElevating and expanding your business and professional profiles online is one of the fastest and most effective means of building influence and engaging others. Don’t wait to see what YOUR online presence is saying about you! \nWhether virtually or (eventually) from the stage\, Jennifer’s blend of down-to-earth warmth and humor expertly syncs with a deep breadth of knowledge\, know-how\, and experience to bring some of the best business\, sales\, and marketing skills and tools to your team. \n  \nMeet our speaker: \n \nA Revenue Generating Machine\, Jennifer Darling has the unique ability to uncover complex business problems and turn them into money-making opportunities. She helps audiences and clients get out of comfort zones that can hinder success\, teaches them to engage innovatively\, connect more effectively\, and increase their online visibility in new and valuable ways that lead to more customers\, referrals\, productivity\, and profitability. All while adding a healthy dose of witty humor. \nWith over 20 years’ experience in advertising sales and sales management for companies such as FOX\, NBC\, CBS\, and Comcast\, she knows what works and what doesn’t to boost sales. Even in the most challenging times\, she’s led her team to record-breaking results (during the recession\, she bought her boss a new Audi\, yay him!). \nAuthor of the highly sought-after book\, Increase Your Leads with LinkedIn: 52 Tips for Sales Success\, Jennifer helps business professionals tackle social media with simple\, stress-free strategies. She delivers keynotes\, seminars\, workshops\, and virtual trainings on this topic as well as leadership\, sales\, and change. \n\nThe POWER Chapter is sensitive to our members’ individual situations\, and we are offering the option to “pay what you choose” for this program.  When registering\, you may select from payment options of $10\, $20\, $30\, or no payment. \nA portion of all registration fees will be designated for a Digital Event Strategist scholarship. Few industries were as disrupted by the Covid-19 pandemic as the meetings\, events\, and hospitality sector. Everyone involved in our industry was either laid off or furloughed or knows someone who was. The POWER chapter is asking you to help us in aiding in the recovery of our industry. Going forward\, some of our events will be free to members with the option to donate on a “pay what you choose” model. A portion of all registrations will go towards funding a Digital Events Strategist (DES) scholarship for one of our members. Details on how to apply for this scholarship will be coming later this year. Until then please help us help one of our own. \nAbout the DES program: The Digital Event Strategist certification (DES) is designed to help individuals and organizations develop\, plan\, produce\, and measure the results of their digital engagement practices. Over the course of 6 weeks\, the program features 6 classroom hours\, and learners invest an average of 7 additional hours in self-paced studying and interacting with experts. The price for this course is typically $745 for members. \n  \nRegistered attendees will receive the virtual access link via email prior to the program.
URL:https://power.pcma.org/event/powermay2021/
LOCATION:Virtual
ATTACH;FMTTYPE=image/jpeg:https://power.pcma.org/wp-content/uploads/sites/33/2016/09/Contact-Us_banner.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210826T120000
DTEND;TZID=America/New_York:20210826T130000
DTSTAMP:20260922T164535
CREATED:20210707T180059Z
LAST-MODIFIED:20210726T193804Z
UID:2421-1629979200-1629982800@power.pcma.org
SUMMARY:Get High-Quality Sales Leads on LinkedIn - A Virtual Program
DESCRIPTION:Date: August 26\, 2021 \nTime: Noon – 1:00pm EDT \nPlatform: Zoom \nCost: Free! \nRegister Now! \nLinkedIn is the single best source of Business-to-Business leads on the planet. And it’s FREE. What if you could position yourself on LinkedIn to attract prospects\, and referral partners – without being pushy\, sales-y\, or aggressive? \nIn this program you’ll discover 3 of the best strategies to get more high-paying prospects in your business using LinkedIn\, “the Google for Business Professionals.” \nYour Main Takeaways \n\n#1 Place to find a goldmine of high-quality leads\nPosition yourself as THE go-to expert with clients who are ready to buy\n9 ways to HEAT UP your prospects by creating a customer-focused LinkedIn profile\n\nElevating and expanding your professional profile online is one of the fastest and most effective means of driving new customers\, referrals\, and sales. Bring extra pens and paper and get prepared to receive massive value from this program! You’ll walk away with ideas you can immediately implement to turn your LinkedIn account into a marketing machine to increase your sales leads and close more business. \nMeet our speaker \n \nA Revenue Generating Machine\, Jennifer Darling has the unique ability to uncover complex business problems and turn them into money-making opportunities. She helps audiences and clients get out of comfort zones that can hinder success\, teaches them to engage innovatively\, connect more effectively\, and increase their online visibility in new and valuable ways that lead to more customers\, referrals\, productivity\, and profitability. All while adding a healthy dose of witty humor. \nWith over 20 years’ experience in advertising sales and sales management for companies such as FOX\, NBC\, CBS\, and Comcast\, she knows what works and what doesn’t to boost sales. Even in the most challenging times\, she’s led her team to record-breaking results (during the recession\, she bought her boss a new Audi\, yay him!). \nAuthor of the highly sought-after book\, Increase Your Leads with LinkedIn: 52 Tips for Sales Success\, Jennifer helps business professionals tackle social media with simple\, stress-free strategies. She delivers keynotes\, seminars\, workshops\, and virtual trainings on this topic as well as leadership\, sales\, and change. \nClick here for a sneak peek of our program from Jennifer! \nRegistered attendees will receive the Zoom link via email prior to the program.
URL:https://power.pcma.org/event/meeting-professionals-get-high-quality-sales-leads-on-linkedin-a-virtual-program/
LOCATION:Virtual
ATTACH;FMTTYPE=image/png:https://power.pcma.org/wp-content/uploads/sites/33/2017/04/Handshake.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240221T120000
DTEND;TZID=America/New_York:20240221T124500
DTSTAMP:20260922T164535
CREATED:20230901T144209Z
LAST-MODIFIED:20240124T195311Z
UID:2849-1708516800-1708519500@power.pcma.org
SUMMARY:Leverage LinkedIn: Strategies for Meeting Professionals and Suppliers
DESCRIPTION:LinkedIn is the go-to social media platform for business professionals. With over 900 million members\, it’s a powerhouse to help you increase your visibility\, position yourself as the go-to expert in your industry\, generate buzz for your conferences\, meetings\, and events\, and connect with decision makers for new opportunities to grow your business. Join PCMA POWER Chapter on February 21st for this virtual event as Jennifer Darling presents this high content program where you’ll learn strategic and tactical approaches to maximize LinkedIn. \nKey Takeaways: \n\nJennifer’s 3 Part Formula to Leverage LinkedIn for an Endless Supply of Leads\nExactly What You Need in Your Profile to Attract High-Quality Prospects\n4 Most Effective Power Posts to Increase Your Visibility\nConference & Meeting Planner Case Study Using LinkedIn\n\nBuild visibility for your clients’ conferences and meetings\, and generate and nurture leads for your business. Jennifer is a professional speaker\, member of the National Speakers Association\, the author of Increase Your Leads with LinkedIn: 52 Tips for Sales Success\, Say Yes! Then Figure It Out\, and Find Your Leadership Rhythm! With over 20 years’ experience in advertising sales and sales management for companies such as FOX\, NBC\, CBS\, and Comcast\, she knows what works and what doesn’t to boost sales\, motivate teams\, and shift mindsets. \nRegistered attendees will receive the Zoom link via email on February 20th. \n 
URL:https://power.pcma.org/event/leverage-linkedin/
LOCATION:Virtual
CATEGORIES:Chapters,Education,Industry Calendar
ATTACH;FMTTYPE=image/png:https://power.pcma.org/wp-content/uploads/sites/33/2023/09/Leverage-LinkedIn.png
END:VEVENT
END:VCALENDAR